Privacy Policy

Grove Collaborative Cookie Policy

Effective Date: January 1, 2020

Grove Collaborative operates an ecommerce service and related services through grove.com, grove.co, mobile applications, and related sites accessible to mobile devices, tablets, and other connected devices (collectively, the “Grove Collaborative Service” or “Service”). As used in this policy, “Grove Collaborative” refers to Grove Collaborative, Inc. and its subsidiaries. We may refer to Grove Collaborative as “we”, “us”, or “our”. We may refer to you as “customer”, “you”, or “your”.

This cookie policy describes how and when we use cookies and related technologies. This cookie policy is incorporated into and is subject to the Grove Collaborative privacy policy. Capitalized terms used in this cookie policy but not defined have the meaning set forth in our Privacy Policy, which also includes additional details about the collection and use of information that we gather from you.

What is a cookie?

Cookies are small text files sent by us to your computer or mobile device, which enables certain features and functionality of the Grove Collaborative Service. They are unique to your account or your browser. A cookie will typically contain the name of the domain from which the cookie has come, the “lifetime” of the cookie, and a randomly generated unique number or other value. Certain cookies will be used on our website regardless of whether you are logged in to your account or not. Session cookies last only while your browser is open and are automatically deleted when you close your browser. Persistent cookies last until you or your browser delete them or until they expire.

Cookies used by Grove Collaborative

When you use the Service, we use cookies, web beacons, and other tracking technologies from third-party partners such as Google and Facebook for measurement services, better targeting ads, and for marketing purposes. We may use both session cookies and persistent cookies.

Category of Use of Cookies	Description
Authentication	When you sign in to the Service, cookies help us confirm your account and show you the right information and personalize your experience.
Preferences, Features, Experience	We use cookies to gather certain information about you (such as browser type, server, language preference) about you in order to make your user experience more consistent and convenient.
Marketing	Cookies and other ad technology such as beacons, pixels, and tags, as well as technologies from third parties such as Google and Facebook help us present you with more relevant content about our products, promotions, and our Service. They also help provide us with relevant research and reporting, and know when content has been shown to you.
Performance and Analytics	Cookies or other technologies provide us with information about your use of our Service and help us learn how well our websites and Service perform. We also use cookies to understand, improve, and research products, features, and services, including to create logs and record when you access our Service from different devices. We may also use cookies to anonymize traffic and activity data we collect. We may also use information gathered from cookies to reduce or eliminate messages sent to you.
Referral Tracking	We use cookies to identify and confirm what third party websites refer you to our Service.
Security/Fraud Detection	We use cookies and other technologies to enable and support our security features, and to help us detect malicious activity.

Managing your Cookies

You may disable the use of cookies by modifying your browser settings. Please note that if you delete, or choose not to accept cookies from the Service, you may not be able to utilize the features of the Service to their fullest potential. For more information on cookies and how to disable cookies visit www.ftc.gov/ftc/cookies.shtm or https://www.usa.gov/optout_instructions.shtml.

Do Not Track

We do not currently respond to “do not track” signals or other mechanisms that might enable consumers to opt out of tracking on our Service.

Third Party Cookies

In addition to the tracking technologies we place, other companies may set their own cookies or similar tools when you visit our Service. These companies include: third party analytics services, such as Google Analytics and Mixpanel (“Analytics Services”); third party marketing websites, such as are Facebook, Google Adwords, Bing, Pinterest, Outbrain and Taboola; and payment processors such as Stripe. The information generated by the cookies or other technologies about your use of our Service from these third parties is used to compile reports on the use and activity of users on our website and service; to deliver advertising targeted to your interests and to better understand the usage and visitation of our Service and the other sites tracked by these third parties. By using the Service, you consent to the use of your information for analytical purposes. This policy does not apply to, and we are not responsible for the use of cookies or other tracking technologies by these third parties and we encourage you to check the privacy policies of advertisers and/or ad services to learn about their use of cookies and other technologies. If you would like more information about this practice and to know your choices about not having this information used by many of these companies, click here: http://www.aboutads.info/choices or http://www.networkadvertising.org. The third parties mentioned above are not intended to be a complete list of third parties using cookies or other tracking technologies through our Service. For additional information, please contact us at support@grove.co.